Active patientUnique patient ID with at least one completed, non-cancelled visit within the last 12 months.
Returning patientPatient with 2+ completed visits within any 24-month window.
Patient visitCompleted, invoiced visit in athenahealth. Cancelled, no-show, and test records excluded.
Patient tenureElapsed time from first visit to most recent visit, averaged across all active patients.
Referral source mixPercentage breakdown of patient referral origins as classified in athenahealth referral tracking.
Service mixDistribution of specialty visit types by count, trailing 24 months. From athenahealth visit category field only.
GeographyCities from patient address on completed visit records, trailing 24 months.
Patient growthYear-over-year change in unique patient IDs with at least one completed visit. Compared against the same 12-month window in the prior year.